Why More Companies Are Investing in Employee Sports – and How It Pays Off

Discover how investing in employee sports activities delivers real results for companies.

In today’s fast-paced and competitive work environment, more companies are realizing that employee wellbeing is directly linked to business performance. Supporting sports and physical activity is no longer just a “nice-to-have” perk – it’s a strategic investment. From reducing absenteeism and boosting productivity to strengthening team spirit and employer branding, promoting an active lifestyle delivers measurable results.Read on to discover why leading companies are prioritizing employee fitness – and how it’s helping them build healthier, more motivated, and more loyal teams.

Organizations that actively promote physical activity among employees see measurable benefits: fewer sick days, lower stress levels, higher team satisfaction, and a stronger employer brand. Investing in employee wellbeing isn’t just socially responsible – it’s a strategic move that boosts productivity, reduces turnover, and attracts top talent. Read on to see how data and real-world results prove that supporting employee sports activities pays off – for your people and your business.

5 Reasons Why Investing in Employee Fitness Makes Business Sense

1. Fewer Sick Days
   Employees who engage in regular physical activity are less likely to fall ill. Studies show that active employees take up to 25–30% fewer sick days per year, reducing healthcare costs and ensuring greater availability of key team members.
2. Higher Productivity and Motivation
   Exercise stimulates the release of endorphins and lowers stress levels. Physically active employees tend to be up to 15% more productive, more focused, and more energetic throughout the workday.
3. Stronger Team Collaboration
   Group sports and shared wellness experiences promote informal bonding. Companies that encourage movement report up to 40% improvement in team communication and collaboration.
4. Improved Employer Branding
   Jobs that include modern wellness benefits are more appealing to top talent. Companies offering health-focused perks are seen as 2–3 times more attractive in the job market, especially among Millennials and Gen Z.
5. Higher Employee Satisfaction and Retention
   When employees feel supported in their health and wellbeing, they stay longer. Wellness programs have been shown to reduce turnover by up to 28%, improving long-term team stability and lowering recruitment costs.

What Do Today’s Employees Really Want?

Modern professionals expect more than a basic gym membership. They want:

1. A wide variety of sports and wellness options (strength training, yoga, swimming, team sports, etc.)
2. Freedom to choose locations near home, work, or while traveling
3. A simple and seamless user experience, without extra cards, registrations or searching across multiple platforms

PassSport – A Smart All-in-One Solution for Companies

Instead of negotiating separate deals with dozens of fitness providers, PassSport gives companies a centralized, efficient wellness solution:

1. Access to over 600 sports venues across Slovenia and Croatia
2. One entry per day at any partner location, via a single app
3. Easy search and filtering by sport, location or employee preference
4. No paperwork or administrative burden for HR teams

For HR departments, this means fast, hassle-free implementation. For employees, it means flexibility, choice, and a clear signal that their health matters.

Measurable Business Results from Wellness Benefits

1. Companies that offer PassSport report:
2. Up to 50% fewer sick days
3. 30% higher employee satisfaction 
4. Up to 40% more applications per job opening

Want to See How It Works in Practice?

Book a free presentation of the PassSport solution for your company and discover how a simple wellness benefit can transform workplace culture, strengthen teams, and fuel long-term growth.